Shenbao: Efficient OEM/ODM for Campaign Products
Case Analysis
Gahumi successfully partnered with Shenbao Industrial Co., Ltd. for large-volume, time-sensitive election campaign product orders, demonstrating exceptional efficiency in custom manufacturing. Our rapid prototyping and accelerated mass production capabilities ensured that 12,000 custom laminated canvas bags and over 40,000 T-shirts and arm sleeves were delivered ahead of schedule, meeting stringent quality standards. This collaboration highlights Gahumi's ability to be a reliable OEM/ODM partner for complex projects.
52000
sets
Total Units Delivered
2
days
Sample Lead Time Reduction
5
days
Mass Production Lead Time Reduction
12000
units
Laminated Canvas Bags
40000
sets
T-Shirts & Arm Sleeves
Brand Story
Shenbao Industrial Co., Ltd.: A Leader in Food & Beverage and Expanding Horizons
Shenzhen Shenbao Industrial Co., Ltd. (Stock Code: 000019, 200019) is China's first listed company in the food and beverage industry and one of the earliest to produce Tetra Pak soft-pack beverages. Established in 1975, Shenbao has consistently focused on food and beverage manufacturing and R&D. The company holds brands like "Shenbao", "Sanqing", and "Jindiao", offering product series including tea and natural plant extracts, instant powders, health drinks, and seasonings. With products sold worldwide, Shenbao and Sanqing brands have significant industry influence. This case study demonstrates their strategic expansion into custom promotional products, aligning with their established expertise in large-scale manufacturing and market reach.
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Brand Goals
Accelerating Campaign Product Delivery & Quality Assurance
Shenbao Industrial aimed to secure a reliable manufacturing partner for their election campaign product line, requiring significant production volume within tight deadlines. Their objectives included: ensuring rapid prototyping for design confirmation, achieving early completion of mass production, maintaining meticulous quality control through pre-shipment inspections, and ensuring efficient logistics with on-site warehouse assistance. These goals were critical for their campaign product distribution, demanding a highly responsive and capable OEM/ODM partner.
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Challenges
Overcoming Production and Delivery Hurdles
The project presented several significant challenges: First, the custom laminated canvas bags typically require around 7 days for mold opening and sampling, which needed to be compressed. Second, the mass production timeline of 30 days for a large volume of 12,000 bags and 40,000+ T-shirts/arm sleeves was exceptionally tight. Third, the bag handles required special machine pressing and reinforcement to ensure durability, demanding specific manufacturing capabilities. Finally, seamless logistics and warehouse coordination for the final delivery were crucial, alongside rigorous quality checks for all items. Gahumi needed to demonstrate not only production efficiency but also adaptability and robust process control.
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Solutions
Gahumi's Agile Manufacturing & Dedicated Service
Gahumi implemented a streamlined production approach to address Shenbao's demanding requirements. For the custom laminated bags, our advanced machinery and skilled team enabled us to accelerate the sampling process, delivering prototypes in just 5 days, two days ahead of the typical schedule. For mass production, we optimized our full-auto printing center and sewing center workflows, successfully completing the 12,000 canvas bags and over 40,000 T-shirts and arm sleeves in 25 days, five days earlier than the original 30-day deadline. We utilized specialized machinery for the unique handle reinforcement, ensuring product longevity. Furthermore, we provided comprehensive quality inspections before shipment and offered free spare parts as a gesture of goodwill and commitment to quality. Our team also coordinated logistics efficiently, assisting with unloading and warehousing upon delivery.
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Success Achievements
Exceeding Expectations in Speed, Quality, and Volume

Gahumi successfully delivered 12,000 custom laminated canvas bags and over 40,000 T-shirts and arm sleeves. The sampling process was completed in just 5 days, two days ahead of schedule, allowing for quicker design confirmation. Mass production was finalized in 25 days, beating the original deadline by 5 days and ensuring timely distribution for Shenbao's campaign needs. All products met stringent quality standards, including the specialized machine-pressed and reinforced handles for the bags. Gahumi also provided complimentary spare parts and facilitated smooth warehousing logistics, demonstrating an end-to-end commitment to customer satisfaction and operational excellence.

🚩About the Customer

Shenzhen Shenbao Industrial Co., Ltd. (Stock Code: 000019, 200019) is the first listed company in China's food and beverage industry and one of the earliest companies in mainland China to produce Tetra Pak packaged beverages.  It owns several wholly-owned, controlling, and participating subsidiaries. As of March 31, 2010, the company's total market capitalization reached 1.87 billion RMB. Currently, the company owns brands such as "Shenbao," "San Jing," and "Jin Diao," forming three product series: tea and natural plant extract concentrates and instant powders, tea and natural health drinks, and condiments.
Since its establishment in 1975, the company has consistently focused on food and beverage processing, manufacturing, and research and development, pursuing a path of industrial development. Many of the company's products have achieved excellent market performance and are exported worldwide, with the "Shenbao" and "San Jing" brands having a significant influence in the industry.

 

🚩About Gahumi

Founded in 1994, Gahumi is a comprehensive fabric-printing enterprise integrated with product R&D, design, manufacture and sales. We offer a full line of fabric-printing products, including towels, golf towels, flags, advertising T-shirts, sports items, fans’ scarves, hats & caps, and other election accessories, etc.

Based on 31 years of manufacturing experience, we have been exporting products to the US, Europe, East Asia, Africa, and the Middle East, and have established long-term partnerships with companies around the world.

With over 300 highly qualified employees and 3 manufacturing facilities covering a total area of 5,000 square meters (including a raw material center, sewing center, fully automatic printing center, and assembling center), our clients benefit from lower manufacturing costs and timely mass production for market launch.

The Solution

01
 Creative Design Solutions
Fast Response Throughout the Design Process: Equipped with a professional team of designers, customers can communicate their requirements through online meetings and emails. Designers will create exclusive designs based on corporate culture, event themes, etc. The delivery time of the first draft is controlled within 24 hours, and responses to revisions are prompt.  Design Security Assurance.
02
Fabric Selection Solutions
Rich Fabric Library: Build a fabric display area to synchronously showcase a variety of fabrics such as all - cotton, polyester - cotton, modal, and bamboo fiber both online and offline. Each fabric is meticulously labeled with parameters including composition, weight per square meter, hand feel, breathability, and sweat - absorption. Fabric swatches are provided for customers to touch, feel, and test.
03
Production Process Solutions
Diverse Printing Techniques: Offer printing techniques such as screen printing, direct - to - garment (DTG) printing, and heat transfer printing. 
Display finished sample T - shirts of different techniques to enable customers to make intuitive comparisons.
04
Quality Control Solutions
Full - process Quality Inspection: Set up multiple quality inspection checkpoints in links such as fabric warehousing, cutting, printing, sewing, and finished - product inspection. Before fabric warehousing, test indicators such as color fastness and shrinkage rate. During the production process, inspection personnel conduct random spot checks at any time to promptly identify and solve problems. When inspecting finished products, strictly check according to the AQL sampling standard to ensure that the defective rate is controlled within 1%.
5 days
Sample Delivery
25 days
Mass Production
12000 pcs
Units Delivered
Gahumi's speed and quality were exceptional. Delivering samples for our complex bags in just 5 days and completing mass production ahead of schedule for over 52,000 units was vital for our campaign. Their support from start to finish was outstanding.
Li Wei
Shenbao Industrial Co., Ltd.
The attention to detail, especially for the reinforced bag handles, showcased Gahumi's commitment to quality. Their logistical assistance was also a huge help, making the entire process smooth and efficient.
Chen Juan
Shenbao Industrial Co., Ltd.
Photo gallery
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Process Display
You can contact customer service according to the craftsmanship, position, content and style you want to customize, or you can consult customer service for recommendations.
Silkscreen
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Sublimation
Gahumi Printing Process-Sublimation.jpg
Digital Printing
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Embroidery
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Foil Stamping
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Custom Support
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Customization process
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Product Customization
Tailored to your needs
1
Size
2
Printing Logo
3
Color
4
Free Design
5
Material
6
Process
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Choose clothing style
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Printing + embroidery
Custom content craft
Crafts/Text/Logo/Pattern/Color
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Confirm the finished product
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Customized clothing colors
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